Large public displays are transforming our world. Moving images, animated text and videos are everywhere: on elevators, train platforms and roadside billboards.
The artistic team behind Tentacles set out to create an ambient play environment in this public space. It was intended to be always on – something to be discovered within the city. Without a beginning or an end, participants could join in or leave casually.
From within the crowd, viewers can step onto the stage of the projected environment – to display themselves in action, engaged with other virtual creatures. Movements and gestures become part of this spontaneous public performance. Like on a dance floor, where rules about decorum, engagement with strangers and physical contact are suspended.